Franklin Wolfson

Founder & CEO of Revenue Enhancement Worldwide

Franklin A. Wolfson is a seasoned business executive with decades of experience building and managing companies. As a lifelong entrepreneur, Franklin Wolfson has brought a unique and creative approach to each company with which he has worked. Wolfson currently serves as the CEO of Revenue Enhancement Worldwide, a company that he founded back in 2008 to help business increase their revenue without interfering with their regular business or fundraising activities.




About Franklin Wolfson

Franklin graduated from Bernard Baruch College of the City University of New York where he majored in advertising and marketing and was awarded the Bernard M. Baruch Memorial Scholarship. He received his MBA degree in Marketing and Finance from New York University, one of the top business schools in the country.

After graduating from NYU, Graduate School of Business Administration, Franklin was selected as the first candidate in a program where he was groomed to become a divisional president of Kaiser-Roth Corporation. At that time, Kaiser-Roth was the largest apparel conglomerate in the United States.

After five very successful years at Kaiser-Roth where he received numerous promotions for helping turn around several failing divisions and creating a very successful sportswear company, Mr. Wolfson decided he wanted to live in California and set out for the West Coast.

Shortly after moving to California, he became a partner and president of Kostar, Inc., and helped build that company into one of the fastest growing shirt companies in America. Critical to Kostar’s success was Mr. Wolfson ability to convince Daewoo, the largest trading company in Korea, to support his fledgling company, which was the first to produce high-quality shirts from Korea.

The company was able to grow rapidly due to the innovative marketing and management concepts Franklin introduced and his vision led to making Kostar one of the earliest apparel companies to introduce fully computerized systems throughout every department thus enabling it to grow very rapidly and provide substantially above average service to its more than 10,000 retail accounts.

The company developed an enviable reputation due to its ability to combine high fashion with high quality and deliver its orders accurately and on time to a wide variety of stores throughout the country.

After Franklin sold his interest in the company to one of his partners, he became president of Buckaroo International (Bugle Boy) where he implemented new marketing and management policies that helped turn that business around from a company deeply mired in red ink to one of the largest and most successful apparel companies in America. Mr. Wolfson laid the foundation for Bugle Boy to grow to more than $1 billion in annual sales.

He was recognized for his accomplishments by being elected to “Who’s Who in Finance and Marketing” and “Who’s Who in the West.”

After leaving the apparel industry, Franklin Wolfson became founder and president of Play To Win!, a company dedicated to helping children avoid the dangers of using drugs. Mr. Wolfson was the creative force and chief writer of the children’s anti-drug program, Captain Quantum Vs. The Ugly Druggies®, and the creator and one of the writers of Rain Must Not Fall™, a movie script based upon new and existing characters from his unique drug prevention program.

Sometime around 2005, after analyzing the problems of a variety of businesses and nonprofits, opportunities, Mr. Wolfson had an “epiphany” and created a business model based upon a self-evident truth that every organization constantly needs a reliable and growing source of revenue. This became the foundation for creating Revenue Enhancement Worldwide.

The memorable name, coupled with innovative marketing strategies and lucrative sales and employee compensation packages have attracted a number of highly successful and experienced managers and associates to join his team.

At the core of Franklin’s leadership style rests a commitment and desire to help others grow and succeed. He has always believed in charity and giving back to the community, his business principles have always centered on these essential values. It was this commitment to helping others that inspired Franklin to pursue Revenue Enhancement Worldwide.

Mr. Wolfson has created a number of innovative business concepts by thinking “outside the box.” He is a creative marketer with a wide variety of product, marketing and management experience who believes that it is not only possible, but also highly effective, to produce products and services that can be valuable to its clients, advantageous to its members, profitable to the company, lucrative to its employees, rewarding to its investors and beneficial to the community.

Revenue Enhancement Worldwide

Revenue Enhancement Worldwide (REW) is the first true “revenue enhancement company” able to provide a substantial secondary source of revenue to its clients without cost or risk and without interfering with their regular business or fundraising activities. The mission of the company is to create a dependable and growing source of revenue for businesses, charitable institutions, schools, religious organizations, and other worthy causes. The company shows its members just how easy it is for them to be part of a movement that supports small businesses, nonprofit organizations, schools, charities and religious organizations… just by shopping on where they personally benefit from the most rewarding shopping experience on the Internet!